Federica Leotta

Country Manager, Universum Italy

In today’s candidate-driven market, talent attraction and retention is a necessary superpower. And luckily enough, it can be taught! As an Employer Branding Advisor, Federica Leotta has been doing exactly that for many years, within a variety of industries. Until now she has helped companies develop employer branding strategies within the automotive, fashion, pharma, FMCG, banking, management consulting, retail, insurance and energy industries.  

Her next challenge? Helping your organisation develop its own employer brand superpowers by sharing valuable insights from around the globe at LEAP.

Bonus! Federica Leotta will be awarding Romania’s Most Attractive Employers!

"Attracting and engaging the right people is simpler than you think: focus on space, empowerment and value."

Federica Leotta


Leveraging an insight driven approach to make Romanian organizations more human


Through the analysis of Romanian students preferences and expectations regarding the world of work, we will discuss how to shape the company of the future - a place where all the touch points of the candidate and employee experience are connected and coherent, where leadership is a source of inspiration and learning and innovation a pervasive mindset.

How to prepare?

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